About Nine PBS

Mission

Igniting the spirit of possibility.

Vision

We envision a strong and healthy community working together through public media.

Credo

We engage our community through quality content because it strengthens civic life. We remain independent because we believe it is the basis of trust. We are committed to engagement because it fosters a healthy community. We believe in making our content easily accessible, because the more people we engage, the greater our value becomes. We want to create sound business models, because we want to continue our good work. We want to connect our citizens with one another because we believe it is important to bring St. Louis together. We believe that when we succeed in our mission, we ignite the spirit of possibility in St. Louis.

Reach

Nine PBS reaches 100 counties in Missouri and Illinois on four distinct broadcast channels, reaching over 300,000 viewers weekly. Our website, NinePBS.org received over 2 million pageviews last year. We have nearly 54,000 social media followers across platforms. Our email list includes 94,000 active contacts. And our member guide, Nine PBS Magazine, is mailed bi-monthly to 39,000 members.

Values

Trust 
We are the trusted media voice.

Engagement 
We work with others to enable a healthy and economically viable region.

Inclusion 
We are of, by, and for all people in our region.

Innovation 
We strengthen civic life through transformative public media.